Philip Morris International unveiled the details of a streamlined organizational structure designed to accelerate its shift toward a smoke-free future. The company will consolidate into two main business units—PMI International and PMI U.S.—and a wellness division, Aspeya; all three will report directly to CEO Jacek Olczak.

The existing four geographic segments will be replaced by three reportable segments: International Smoke‑Free, International Combustibles, and U.S. PMI says financial reporting under the new structure will begin in Q1 2026, and the changes take effect January 1, 2026.

First disclosed alongside its third‑quarter financials, the leadership lineup names Frederic de Wilde as CEO of PMI International, while Stacey Kennedy will continue as CEO of PMI U.S.

The reorganization underscores PMI’s emphasis on expanding smoke‑free alternatives—which now make up 41% of the company’s net revenues—while continuing to grow its combustibles business and pursue opportunities in wellness and healthcare.

This article was adapted from an original report published on tobaccoreporter.com. All rights belong to the original publisher.